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BLADELOGIC SELECTED BY BETFAIR FOR AUTOMATED SERVER MANAGEMENT

World’s Leading Online Betting Exchange Automates Data Center Processes Using BladeLogic Operations Manager

Lexington, MA, September 5, 2006—BladeLogic, Inc., the leading provider of data center automation software, today announced that Betfair, the world’s leading online betting exchange, has selected BladeLogic’s award-winning software to automate its server management initiatives.

Betfair will initially use BladeLogic to automate the complex processes for building environments on its development and quality assurance servers, and the deployment of code across multiple platforms. In the past, both of these processes were done manually and required extensive staffing. Using BladeLogic’s automation capabilities, Betfair is now able to drastically reduce the amount of time allocated to servicing requests by the company’s release team, enabling that team to work on other strategic IT initiatives. Moving forward, Betfair will expand its use of BladeLogic to include server auditing and compliance, change and configuration control, and security and patch management.

“At the core of Betfair’s success is its use of cutting edge technology,” said Saranjit Soor, Head of Software Deployment, Betfair. “By using BladeLogic’s industry-leading solutions to manage complex release processes, our administrators will now be able to deploy code to the development and quality assurance server environments through automation. The same automation can also be used for staging and production. The use of BladeLogic will mitigate risk during the whole release cycle and ensure all environments are consistent and compliant to Betfair’s standards.”

“As an online exchange that processes 5 million transactions per day, it is critical that Betfair’s IT infrastructure be highly available and flexible,” said Luca Lazzaron, Vice President, EMEA, BladeLogic. “Through its selection of BladeLogic, Betfair now has an end-to-end solution that can automate all of its server management processes and guarantee that its server environment is always up and running. We are very excited to have Betfair as a customer and look forward to helping them to optimize their server infrastructure.”

About Betfair

Betfair is the world's leading online betting exchange, a concept it has pioneered. Driven by cutting-edge technology, Betfair enables punters to choose their own odds and bet against each other, even after an event has started. Betfair processes 5 million transactions a day and more than 300 bets a second.

About BladeLogic (NASDAQ: BLOG)

BladeLogic is a leading provider of data center automation software with a large installed base of Fortune Global 500 customers, including 21 of the top 100 global companies, 3 of the top 10 aerospace and defense companies, 7 of the top 25 commercial and savings banks, 3 of the top 5 securities companies, 2 of the top 3 entertainment companies, 2 of the top 3 general merchandisers, 7 of the top 12 pharmaceutical companies and 7 of the top 10 telecommunications companies. BladeLogic’s data center automation software solutions enable enterprises, service providers and government organizations to easily browse, provision, configure, patch, audit and remediate physical and virtual servers and applications, allowing customers to achieve reduced data center operating costs, improved service quality and enhanced security and compliance. BladeLogic is headquartered in Lexington, Massachusetts, USA. For more information, please visit www.bladelogic.com.

Contact:

BladeLogic
Tedd Rodman
+1-781-257-3560
trodman@bladelogic.com

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